https://whatiswong.com Kris Wong Wed, 18 Mar 2026 05:45:12 +0000 https://whatiswong.com en https://whatiswong.com/Home-2 Fri, 30 Oct 2020 17:17:47 +0000 Kris Wong https://whatiswong.com/Home-2 Hi,&nbsp;I’m KrisCD/AD living in beautiful Los Angeles California WORK ︎ https://whatiswong.com/Priceline-New-Negotiator Wed, 18 Mar 2026 05:45:12 +0000 Kris Wong https://whatiswong.com/Priceline-New-Negotiator The New Negotiator More comming soon. ---- Other projects: https://whatiswong.com/Beats-Nike-Keep-Your-Head-In-The-Game Wed, 18 Mar 2026 05:03:25 +0000 Kris Wong https://whatiswong.com/Beats-Nike-Keep-Your-Head-In-The-Game Keep Your Head In The Game More comming soon. ---- Other projects: https://whatiswong.com/Beats-The-Master-of-Speed-and-Stability Sat, 13 Dec 2025 23:15:49 +0000 Kris Wong https://whatiswong.com/Beats-The-Master-of-Speed-and-Stability The Master of Speed and Stability More comming soon. ---- Other projects: https://whatiswong.com/Beats-They-Stay-In-Your-Ears Tue, 30 Sep 2025 23:16:53 +0000 Kris Wong https://whatiswong.com/Beats-They-Stay-In-Your-Ears They Stay In Your Ears How do you get the world to remember that the all-new Powerbeats stay in your ears? You get the world’s best football players to say it. Over and over again. <img width="1747" height="293" width_o="1747" height_o="293" data-src="https://freight.cargo.site/t/original/i/4b0abd300879ec289934a29fe803d06f9f3fbd3c8a73f96a3114b07356149b24/q4-copy.png" data-mid="238884840" border="0" src="https://freight.cargo.site/w/1000/i/4b0abd300879ec289934a29fe803d06f9f3fbd3c8a73f96a3114b07356149b24/q4-copy.png" /> <img width="1612" height="910" width_o="1612" height_o="910" data-src="https://freight.cargo.site/t/original/i/f26b146883c584872fd2287c21e5c00356c3849e5500bb5432a02e110ff78759/2stars.jpg" data-mid="238884834" border="0" src="https://freight.cargo.site/w/1000/i/f26b146883c584872fd2287c21e5c00356c3849e5500bb5432a02e110ff78759/2stars.jpg" /> We orchestrated a standoff between NFL superstars Saquon Barkley and Justin Jefferson, as they train to be the very best. (Powerbeats spokesperson, that is.) Only to discover that their starring roles are being stolen by rising star Jayden Daniels. Also featuring John Higgins of SNL and Please Don’t Destroy. <img width="960" height="540" width_o="960" height_o="540" data-src="https://freight.cargo.site/t/original/i/d9b7f43bf63b196035aaeb64f7d8e2c66d77797442263f1786ffa485b2447f61/8_1.gif" data-mid="238880987" border="0" src="https://freight.cargo.site/w/960/i/d9b7f43bf63b196035aaeb64f7d8e2c66d77797442263f1786ffa485b2447f61/8_1.gif" /> <img width="681" height="303" width_o="681" height_o="303" data-src="https://freight.cargo.site/t/original/i/9d2ca8864e49cb909e27d1769b0ddc91157199f2ebd4179c9cc7f884336f7e58/Q1-copy.png" data-mid="238881001" border="0" src="https://freight.cargo.site/w/681/i/9d2ca8864e49cb909e27d1769b0ddc91157199f2ebd4179c9cc7f884336f7e58/Q1-copy.png" /> <img width="681" height="303" width_o="681" height_o="303" data-src="https://freight.cargo.site/t/original/i/a3443fc2cea3200a70c8ab4eb7fb455e9fbb93fc40be4245daf7177a8747e630/Q2-copy.png" data-mid="238881005" border="0" src="https://freight.cargo.site/w/681/i/a3443fc2cea3200a70c8ab4eb7fb455e9fbb93fc40be4245daf7177a8747e630/Q2-copy.png" /> <img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/1d9144f968fcb6a7906a1f885a7f533d8379f61612023cce96c79d66061e159e/10_1_1.gif" data-mid="238880989" border="0" src="https://freight.cargo.site/w/800/i/1d9144f968fcb6a7906a1f885a7f533d8379f61612023cce96c79d66061e159e/10_1_1.gif" /> <img width="850" height="478" width_o="850" height_o="478" data-src="https://freight.cargo.site/t/original/i/7dcc111238e4f1f6d5159564e5a7ebae1d70d5940f2e9a3ff2f81798190a1b56/28_1_1.gif" data-mid="238880992" border="0" src="https://freight.cargo.site/w/850/i/7dcc111238e4f1f6d5159564e5a7ebae1d70d5940f2e9a3ff2f81798190a1b56/28_1_1.gif" /> <img width="681" height="303" width_o="681" height_o="303" data-src="https://freight.cargo.site/t/original/i/4e5994453b69077a36dba75cfd0ffcec7fd989bdcc47f2a99f9a07353c1fabac/Q5-copy.png" data-mid="238881012" border="0" src="https://freight.cargo.site/w/681/i/4e5994453b69077a36dba75cfd0ffcec7fd989bdcc47f2a99f9a07353c1fabac/Q5-copy.png" /> <img width="681" height="147" width_o="681" height_o="147" data-src="https://freight.cargo.site/t/original/i/49623fbad18fb71c378eb8b75dc3285252e15139bccfff8064784e52f4ccb333/Q6-copy.png" data-mid="238881068" border="0" src="https://freight.cargo.site/w/681/i/49623fbad18fb71c378eb8b75dc3285252e15139bccfff8064784e52f4ccb333/Q6-copy.png" /> <img width="500" height="281" width_o="500" height_o="281" data-src="https://freight.cargo.site/t/original/i/e0afef4db5c728a46d896ff0ada5dda4b833cf88542b6c6e9bf2424aadb936fe/6_1_1.gif" data-mid="238880994" border="0" src="https://freight.cargo.site/w/500/i/e0afef4db5c728a46d896ff0ada5dda4b833cf88542b6c6e9bf2424aadb936fe/6_1_1.gif" /> <img width="650" height="985" width_o="650" height_o="985" data-src="https://freight.cargo.site/t/original/i/4e3fc813844e496811a9457b1a08e1c3051f762db175a424ba404695b2e5bc12/UI-COMP.gif" data-mid="238881070" border="0" src="https://freight.cargo.site/w/650/i/4e3fc813844e496811a9457b1a08e1c3051f762db175a424ba404695b2e5bc12/UI-COMP.gif" /> <img width="650" height="985" width_o="650" height_o="985" data-src="https://freight.cargo.site/t/original/i/ade9fc9ae9e7f222c099d86de56fe5459c836e9edd8450b1ccc270b63dad68b6/UI-COMP_2.gif" data-mid="238881071" border="0" src="https://freight.cargo.site/w/650/i/ade9fc9ae9e7f222c099d86de56fe5459c836e9edd8450b1ccc270b63dad68b6/UI-COMP_2.gif" /> <img width="2500" height="1392" width_o="2500" height_o="1392" data-src="https://freight.cargo.site/t/original/i/371b701dd9cb26b2c864203b2176e32c424c13206aa70162044c905ac2c098f6/0oKV_FULL_COOLBLACK_LIGHT_website3i-copy.jpg" data-mid="238881072" border="0" src="https://freight.cargo.site/w/1000/i/371b701dd9cb26b2c864203b2176e32c424c13206aa70162044c905ac2c098f6/0oKV_FULL_COOLBLACK_LIGHT_website3i-copy.jpg" /> <img width="960" height="540" width_o="960" height_o="540" data-src="https://freight.cargo.site/t/original/i/c59630285b405c2f82b5c6539da39de95f7b6ceb4f45bc8e1943e30174a4f6e5/11_1.gif" data-mid="238881101" border="0" src="https://freight.cargo.site/w/960/i/c59630285b405c2f82b5c6539da39de95f7b6ceb4f45bc8e1943e30174a4f6e5/11_1.gif" /> <img width="2048" height="1152" width_o="2048" height_o="1152" data-src="https://freight.cargo.site/t/original/i/0eb6836b02f152c8f0be4467137e70cd26065e3955bcaa2e1e3f42119d0bd2f7/TSIYE_JUSTIN-JEFFERSON_POWERBEAT-PRO-2_498_SPARK-ORANGE_7217_D2_RGB_16x9-copy.jpg" data-mid="238881103" border="0" src="https://freight.cargo.site/w/1000/i/0eb6836b02f152c8f0be4467137e70cd26065e3955bcaa2e1e3f42119d0bd2f7/TSIYE_JUSTIN-JEFFERSON_POWERBEAT-PRO-2_498_SPARK-ORANGE_7217_D2_RGB_16x9-copy.jpg" /> <img width="960" height="540" width_o="960" height_o="540" data-src="https://freight.cargo.site/t/original/i/4ebbc88d0ca7a042cba531d459f87082c5e23702bbc4c178b6d03079a40a1ee2/21_1.gif" data-mid="238881110" border="0" src="https://freight.cargo.site/w/960/i/4ebbc88d0ca7a042cba531d459f87082c5e23702bbc4c178b6d03079a40a1ee2/21_1.gif" /> <img width="1612" height="910" width_o="1612" height_o="910" data-src="https://freight.cargo.site/t/original/i/a59091839422694ccc55b8e0ed86e5827b1930aa7cfbc3d6f2a66549160c1d8f/beats_still_10-copy.jpg" data-mid="238881116" border="0" src="https://freight.cargo.site/w/1000/i/a59091839422694ccc55b8e0ed86e5827b1930aa7cfbc3d6f2a66549160c1d8f/beats_still_10-copy.jpg" /> <img width="1612" height="910" width_o="1612" height_o="910" data-src="https://freight.cargo.site/t/original/i/7abbe4aa581cdbf47546d656d37a2612edbf7485512d8af85f5641278fad7a63/jayden.jpg" data-mid="238881119" border="0" src="https://freight.cargo.site/w/1000/i/7abbe4aa581cdbf47546d656d37a2612edbf7485512d8af85f5641278fad7a63/jayden.jpg" /> <img width="960" height="540" width_o="960" height_o="540" data-src="https://freight.cargo.site/t/original/i/f45b72901ccdaf27aeaea510702140ca35986a5d783bd6cfb649704650e39397/27_1.gif" data-mid="238881120" border="0" src="https://freight.cargo.site/w/960/i/f45b72901ccdaf27aeaea510702140ca35986a5d783bd6cfb649704650e39397/27_1.gif" /> <img width="2048" height="1152" width_o="2048" height_o="1152" data-src="https://freight.cargo.site/t/original/i/1b2a79fed143fa34468d212412b25b69799ae17e7d570cc9d7690b61923835d4/TSIYE_JUSTIN-JEFFERSON_POWERBEAT-PRO-2_498_SPARK-ORANGE_6507_A2_RGB_16x9-copy.jpg" data-mid="238881151" border="0" src="https://freight.cargo.site/w/1000/i/1b2a79fed143fa34468d212412b25b69799ae17e7d570cc9d7690b61923835d4/TSIYE_JUSTIN-JEFFERSON_POWERBEAT-PRO-2_498_SPARK-ORANGE_6507_A2_RGB_16x9-copy.jpg" /> <img width="2048" height="1152" width_o="2048" height_o="1152" data-src="https://freight.cargo.site/t/original/i/b03d4ede87675ce09cd6690f76a68e15c541fd79c1eef73ee986fc2ede0c7b33/TSIYE_SAQUON-BARKLEY_POWERBEATS-FIT_494B_SPARK-ORANGE_5729_F1_RGB_16x9-copy.jpg" data-mid="238881152" border="0" src="https://freight.cargo.site/w/1000/i/b03d4ede87675ce09cd6690f76a68e15c541fd79c1eef73ee986fc2ede0c7b33/TSIYE_SAQUON-BARKLEY_POWERBEATS-FIT_494B_SPARK-ORANGE_5729_F1_RGB_16x9-copy.jpg" /> <img width="1612" height="910" width_o="1612" height_o="910" data-src="https://freight.cargo.site/t/original/i/c76e9ab03f60d260a802d23d9dd5e9ed87009b616af2a633947145358346b760/higgu.jpg" data-mid="238881153" border="0" src="https://freight.cargo.site/w/1000/i/c76e9ab03f60d260a802d23d9dd5e9ed87009b616af2a633947145358346b760/higgu.jpg" /> <img width="2048" height="1152" width_o="2048" height_o="1152" data-src="https://freight.cargo.site/t/original/i/658e0c784ee727190b5a6f90d1b868eae5dd6cbb93a4d72bc1741b342c1fe8b0/TSIYE__POWERBEATS-FIT_494B_SPARK-ORANGE_7940_B1_RGB_16x9-copy.jpg" data-mid="238881154" border="0" src="https://freight.cargo.site/w/1000/i/658e0c784ee727190b5a6f90d1b868eae5dd6cbb93a4d72bc1741b342c1fe8b0/TSIYE__POWERBEATS-FIT_494B_SPARK-ORANGE_7940_B1_RGB_16x9-copy.jpg" /> <img width="1612" height="910" width_o="1612" height_o="910" data-src="https://freight.cargo.site/t/original/i/6db136363cd5d2ee5bd784f4defd7a9b7fd7c0b36f08a9448b454697d75f9588/director.jpg" data-mid="238881169" border="0" src="https://freight.cargo.site/w/1000/i/6db136363cd5d2ee5bd784f4defd7a9b7fd7c0b36f08a9448b454697d75f9588/director.jpg" /> <img width="1612" height="910" width_o="1612" height_o="910" data-src="https://freight.cargo.site/t/original/i/3b75b529f235cf648a5c08f24e94c9c3165591f5a3d23f5fab7ffeea1c1a93b0/coach.jpg" data-mid="238881170" border="0" src="https://freight.cargo.site/w/1000/i/3b75b529f235cf648a5c08f24e94c9c3165591f5a3d23f5fab7ffeea1c1a93b0/coach.jpg" /> <img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/e2de45be113974d2800262b8ce024ba48428513fb855217513497c3f5bd0a106/33_1_1.gif" data-mid="238881171" border="0" src="https://freight.cargo.site/w/800/i/e2de45be113974d2800262b8ce024ba48428513fb855217513497c3f5bd0a106/33_1_1.gif" /> John Higgins is the smooth-talking agent to the stars. With an assist from Tupac the Pomeranian. ---- Other projects: https://whatiswong.com/Priceline-Don-t-Just-Dream-it-Book-it Fri, 11 Apr 2025 22:27:12 +0000 Kris Wong https://whatiswong.com/Priceline-Don-t-Just-Dream-it-Book-it Don’t Just Dream it.&nbsp; Book it.The average person spends 2.5 hours a day “Dream Scrolling” through content about their dream vacation, instead of actually going. But thanks to Priceline’s millions of incredible travel deals, those dream vacations can now become reality vacations. <img width="914" height="1626" width_o="914" height_o="1626" data-src="https://freight.cargo.site/t/original/i/ee0921ba70434c427c75e75d6b79a2f2a9288c85d65d9ec6b6731afa5db6b0bf/55PL25_Basketball_Subtitles_06_METAREELS_9x16_ICPR0559000H.gif" data-mid="238266943" border="0" src="https://freight.cargo.site/w/914/i/ee0921ba70434c427c75e75d6b79a2f2a9288c85d65d9ec6b6731afa5db6b0bf/55PL25_Basketball_Subtitles_06_METAREELS_9x16_ICPR0559000H.gif" /> <img width="914" height="1626" width_o="914" height_o="1626" data-src="https://freight.cargo.site/t/original/i/6a90d7bd649017a02048e75ef4687055fde155b22b8b4147e8410e355aea74b9/PL25_Japan_Subtitles_15_METAREELS_9x16_ICPR0552000H-1.gif" data-mid="238266945" border="0" src="https://freight.cargo.site/w/914/i/6a90d7bd649017a02048e75ef4687055fde155b22b8b4147e8410e355aea74b9/PL25_Japan_Subtitles_15_METAREELS_9x16_ICPR0552000H-1.gif" /> ---- Other projects: https://whatiswong.com/Priceline-Actual-Reality-Goggles Thu, 03 Apr 2025 20:06:06 +0000 Kris Wong https://whatiswong.com/Priceline-Actual-Reality-Goggles Actual Reality Goggles Introducing Actual Reality Goggles. The most advanced, most realistic travel experience imaginable. With the millions of deals on Priceline, your dream trips can become an Actual Reality. We partnered with star comedian Atsuko Okatsuka to bring Actual Reality Goggles to life with her perfect delivery and tone. <img width="1603" height="1375" width_o="1603" height_o="1375" data-src="https://freight.cargo.site/t/original/i/78362fda1022f806d2eb92244d64c90989fee603de3bde58d060482e4f1180ce/atsko4.jpg" data-mid="248045620" border="0" src="https://freight.cargo.site/w/1000/i/78362fda1022f806d2eb92244d64c90989fee603de3bde58d060482e4f1180ce/atsko4.jpg" /> Atsuko followed up the film with a viral post, documenting a trip she took thanks to Priceline. Everything was so…realistic. Then the world saw our idea come to life in actual reality during March Madness in San Antonio. Since sports events are a key cultural moment for travel, we partnered with massively popular sports influencers, and sent them to experience the Final Four in Actual Reality, wearing our goggles during the games. <img width="682" height="301" width_o="682" height_o="301" data-src="https://freight.cargo.site/t/original/i/5f2e9a8275340b783e5cfa528e61a84498e021bd7f6e6f6ed5d2ada432cd5009/Group-6.png" data-mid="229843157" border="0" src="https://freight.cargo.site/w/682/i/5f2e9a8275340b783e5cfa528e61a84498e021bd7f6e6f6ed5d2ada432cd5009/Group-6.png" /> <img width="682" height="301" width_o="682" height_o="301" data-src="https://freight.cargo.site/t/original/i/f5af5457ae88429ba9ed970881f60371af11e235c3b1fc7d3d5098f3fd3b3ef3/Group-5.png" data-mid="229843159" border="0" src="https://freight.cargo.site/w/682/i/f5af5457ae88429ba9ed970881f60371af11e235c3b1fc7d3d5098f3fd3b3ef3/Group-5.png" /> <img width="682" height="301" width_o="682" height_o="301" data-src="https://freight.cargo.site/t/original/i/5288b197e5bdbc3bbd292be6dea95093f04ccf91f20b8044a6bfe5141cc3502a/Group-7.png" data-mid="229843161" border="0" src="https://freight.cargo.site/w/682/i/5288b197e5bdbc3bbd292be6dea95093f04ccf91f20b8044a6bfe5141cc3502a/Group-7.png" /> <img width="664" height="362" width_o="664" height_o="362" data-src="https://freight.cargo.site/t/original/i/ee1fd58d4f4c8ef6e09f538b25a9f782bad33302a90742c7a73451dc0c94c771/Group-9.png" data-mid="229843167" border="0" src="https://freight.cargo.site/w/664/i/ee1fd58d4f4c8ef6e09f538b25a9f782bad33302a90742c7a73451dc0c94c771/Group-9.png" /> <img width="1200" height="611" width_o="1200" height_o="611" data-src="https://freight.cargo.site/t/original/i/f10f759b3f9621e6da6fc5d693ef037e9c9c7cdeac44a6bc5c924b5d25b3413b/Group-3.png" data-mid="229843187" border="0" src="https://freight.cargo.site/w/1000/i/f10f759b3f9621e6da6fc5d693ef037e9c9c7cdeac44a6bc5c924b5d25b3413b/Group-3.png" /> <img width="1200" height="611" width_o="1200" height_o="611" data-src="https://freight.cargo.site/t/original/i/89ff37ac2bb90cd78201b03c52d2dfc56da89177a69da2f66c4c1116f57a0045/Group-4a-1.png" data-mid="229843185" border="0" src="https://freight.cargo.site/w/1000/i/89ff37ac2bb90cd78201b03c52d2dfc56da89177a69da2f66c4c1116f57a0045/Group-4a-1.png" /> &nbsp; <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/87c7feea4b8f0d6defd6b166215a0918bbd17e250845e1bc5514e96619dee312/34-04.png" data-mid="229843202" border="0" src="https://freight.cargo.site/w/1000/i/87c7feea4b8f0d6defd6b166215a0918bbd17e250845e1bc5514e96619dee312/34-04.png" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/702fb03df5e48d2a26675494e6342e24c7118fdb97ac7e6279d0a9135917b96e/43-23.png" data-mid="229843204" border="0" src="https://freight.cargo.site/w/1000/i/702fb03df5e48d2a26675494e6342e24c7118fdb97ac7e6279d0a9135917b96e/43-23.png" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/a6083025a2ed5dceaa497b8086cb37df8140d7de12a88dc7a87c52e51295203f/47-16.png" data-mid="229843205" border="0" src="https://freight.cargo.site/w/1000/i/a6083025a2ed5dceaa497b8086cb37df8140d7de12a88dc7a87c52e51295203f/47-16.png" /> <img width="1080" height="1920" width_o="1080" height_o="1920" data-src="https://freight.cargo.site/t/original/i/59eedc40adafd63ace6f5e04dbb8ef30b43c3a8b6654c9ca28d3869599bd12a2/51-01.png" data-mid="229843206" border="0" src="https://freight.cargo.site/w/1000/i/59eedc40adafd63ace6f5e04dbb8ef30b43c3a8b6654c9ca28d3869599bd12a2/51-01.png" /> ---- Other projects: https://whatiswong.com/Netflix-Amazon-Fire-TV Thu, 30 Jan 2025 22:34:35 +0000 Kris Wong https://whatiswong.com/Netflix-Amazon-Fire-TV Smart Tech disguised as TVNetflix &amp; Amazon teamed up to launch the new Fire TV and the new spy thriller “Back In Action.” The result is a movie night that’s more than meets the eye. <img width="3356" height="1420" width_o="3356" height_o="1420" data-src="https://freight.cargo.site/t/original/i/0ce1c87bd50e0f4727c8546a3c6cd7529414876fdbd8d7a7a32f11655507dd35/Screenshot-2025-01-30-at-2.45.12PM.png" data-mid="225791100" border="0" src="https://freight.cargo.site/w/1000/i/0ce1c87bd50e0f4727c8546a3c6cd7529414876fdbd8d7a7a32f11655507dd35/Screenshot-2025-01-30-at-2.45.12PM.png" /><img width="2048" height="820" width_o="2048" height_o="820" data-src="https://freight.cargo.site/t/original/i/aa47c03bd618d8868cdba31e1148cf653f12c8ff468bbe7da6347b7faeb60517/Sequence-01_2.gif" data-mid="225799072" border="0" src="https://freight.cargo.site/w/1000/i/aa47c03bd618d8868cdba31e1148cf653f12c8ff468bbe7da6347b7faeb60517/Sequence-01_2.gif" /><img width="2048" height="820" width_o="2048" height_o="820" data-src="https://freight.cargo.site/t/original/i/b67ae8e9b4015d20046bc403d2c0663339f0b5edaa7b4f3eb5b4547ab60cdb0c/Sequence-01_19.gif" data-mid="225799410" border="0" src="https://freight.cargo.site/w/1000/i/b67ae8e9b4015d20046bc403d2c0663339f0b5edaa7b4f3eb5b4547ab60cdb0c/Sequence-01_19.gif" /><img width="3418" height="1432" width_o="3418" height_o="1432" data-src="https://freight.cargo.site/t/original/i/09596d80e26dadc68286a1b4dea49e066f4cd177498b1c7ef9aebcfaf81719d3/PRstillgoons.jpg" data-mid="225790576" border="0" src="https://freight.cargo.site/w/1000/i/09596d80e26dadc68286a1b4dea49e066f4cd177498b1c7ef9aebcfaf81719d3/PRstillgoons.jpg" /><img width="2048" height="820" width_o="2048" height_o="820" data-src="https://freight.cargo.site/t/original/i/f1316968bfe35b08feb885790cba64d45ad2d085a31a70b3f2cfd4f38a77567b/Sequence-01_27.gif" data-mid="226002107" border="0" src="https://freight.cargo.site/w/1000/i/f1316968bfe35b08feb885790cba64d45ad2d085a31a70b3f2cfd4f38a77567b/Sequence-01_27.gif" />---- Other projects: https://whatiswong.com/Beats-Kim-s-Pill-Assistant Wed, 16 Oct 2024 17:57:39 +0000 Kris Wong https://whatiswong.com/Beats-Kim-s-Pill-Assistant Kim’s Pill Assistant Kim Kardashian has an assistant for everything. Now, thanks to Ben Marshall and her new ultra-portable, ultra-chic Beats Pill, she even has a PA, that’s Pill Assistant, to provide the perfect soundtrack for her busy life. “The world is Kim’s but the soundtrack is all me” - Ben Marshall <img width="854" height="480" width_o="854" height_o="480" data-src="https://freight.cargo.site/t/original/i/79cfebb700755120a81dee49e170aae02f0e8eea8fb98dfe754762c050edfe37/Ben---holding-music_5.gif" data-mid="222401151" border="0" src="https://freight.cargo.site/w/854/i/79cfebb700755120a81dee49e170aae02f0e8eea8fb98dfe754762c050edfe37/Ben---holding-music_5.gif" /> <img width="854" height="480" width_o="854" height_o="480" data-src="https://freight.cargo.site/t/original/i/fd12dd946a74ff91ec421f184a4c6f281fc6f03f202667484249cddd0351e8a6/Ben---holding-music_3.gif" data-mid="222401080" border="0" src="https://freight.cargo.site/w/854/i/fd12dd946a74ff91ec421f184a4c6f281fc6f03f202667484249cddd0351e8a6/Ben---holding-music_3.gif" /> <img width="854" height="480" width_o="854" height_o="480" data-src="https://freight.cargo.site/t/original/i/c85ddda3e735628dd1367f24876225416e5789f4d3e3ac8b9468fbb58e682cb7/Ben---holding-music_8.gif" data-mid="222402139" border="0" src="https://freight.cargo.site/w/854/i/c85ddda3e735628dd1367f24876225416e5789f4d3e3ac8b9468fbb58e682cb7/Ben---holding-music_8.gif" /> <img width="3014" height="1628" width_o="3014" height_o="1628" data-src="https://freight.cargo.site/t/original/i/7808ecca0b9c4840189ed7420adaf12e6d4ab1ed4a6a54095505a356b3258f2c/Pill-Assistant---PR-Still-02.png" data-mid="222402361" border="0" src="https://freight.cargo.site/w/1000/i/7808ecca0b9c4840189ed7420adaf12e6d4ab1ed4a6a54095505a356b3258f2c/Pill-Assistant---PR-Still-02.png" /> <img width="3014" height="1628" width_o="3014" height_o="1628" data-src="https://freight.cargo.site/t/original/i/824142bfac99a74108122f91198faf280bc819bd8b2541a1f346243ead2a1f3e/Pill-Assistant---PR-Still-04.png" data-mid="222402379" border="0" src="https://freight.cargo.site/w/1000/i/824142bfac99a74108122f91198faf280bc819bd8b2541a1f346243ead2a1f3e/Pill-Assistant---PR-Still-04.png" /> <img width="3014" height="1628" width_o="3014" height_o="1628" data-src="https://freight.cargo.site/t/original/i/29ec47afaaacee09c5a2f81fb8f3976d876599f2749730fe73f8eab022515930/Pill-Assistant---PR-Still-08.png" data-mid="222402362" border="0" src="https://freight.cargo.site/w/1000/i/29ec47afaaacee09c5a2f81fb8f3976d876599f2749730fe73f8eab022515930/Pill-Assistant---PR-Still-08.png" /> <img width="3014" height="1628" width_o="3014" height_o="1628" data-src="https://freight.cargo.site/t/original/i/1e079bfc0bb547795084a6e8f3c17a4a338ec56e66c343b6fc0c88f267044fec/Pill-Assistant---PR-Still-10.png" data-mid="222402382" border="0" src="https://freight.cargo.site/w/1000/i/1e079bfc0bb547795084a6e8f3c17a4a338ec56e66c343b6fc0c88f267044fec/Pill-Assistant---PR-Still-10.png" /> We launched a suite of comedic assets that showcase the BTS of Ben as Kim’s assistant, further boosting engagement and visibility. And of course, Ben followed Kim into our OOH campaign as well. <img width="6723" height="4482" width_o="6723" height_o="4482" data-src="https://freight.cargo.site/t/original/i/e11d952aff0b4a4f068f6c17242bda41710e74065bac428ea83b278f9af61635/Beats_Hammersmith_October_2024_05.jpg" data-mid="222404872" border="0" src="https://freight.cargo.site/w/1000/i/e11d952aff0b4a4f068f6c17242bda41710e74065bac428ea83b278f9af61635/Beats_Hammersmith_October_2024_05.jpg" /> <img width="6189" height="4126" width_o="6189" height_o="4126" data-src="https://freight.cargo.site/t/original/i/648d3d7a1b0aabd5d02fa0ffd7510e8eb8fd449d375eab952c3201f82afbbd06/Beats_Hammersmith_October_2024_01.jpg" data-mid="222404431" border="0" src="https://freight.cargo.site/w/1000/i/648d3d7a1b0aabd5d02fa0ffd7510e8eb8fd449d375eab952c3201f82afbbd06/Beats_Hammersmith_October_2024_01.jpg" /> ---- Other projects: https://whatiswong.com/Beats-Kim-Vs-Jim Mon, 19 Aug 2024 20:39:29 +0000 Kris Wong https://whatiswong.com/Beats-Kim-Vs-Jim Kim Vs Jim How could Beats make their iconic Studio Pro headphones more popular than ever? By enlisting some serious celebrity star power. The question is… which celeb? To find the perfect partner, we masterminded a plan that put two cultural titans and their Beats concepts head-to-head, then let the world decide. And decide they did. The Leak It all started when Jimmy, in his excitement, leaked the test materials for his new Beats Studio Pro concept. His signature color, Mustard, was “inspired by a deep and abiding love for hot dogs.”&nbsp; But his overeager share prompted Beats to respond. <img width="1179" height="2086" width_o="1179" height_o="2086" data-src="https://freight.cargo.site/t/original/i/914d19dcc81044dcca822d7698e12cfabff1f96e6e74d330b015a6e7cb8a733a/Jleak.jpg" data-mid="216638612" border="0" src="https://freight.cargo.site/w/1000/i/914d19dcc81044dcca822d7698e12cfabff1f96e6e74d330b015a6e7cb8a733a/Jleak.jpg" /> <img width="1179" height="2086" width_o="1179" height_o="2086" data-src="https://freight.cargo.site/t/original/i/10eae35e68184a6d1f6520f8dc580c6e91362f2996e46ea526db51b9bc1c068b/jleak2.jpg" data-mid="216638616" border="0" src="https://freight.cargo.site/w/1000/i/10eae35e68184a6d1f6520f8dc580c6e91362f2996e46ea526db51b9bc1c068b/jleak2.jpg" /> <img width="1179" height="2086" width_o="1179" height_o="2086" data-src="https://freight.cargo.site/t/original/i/223ac6f536190c491d7d3811e8bcbf4c4f3f03275d546aca6943ec85be80fc16/jleak3.jpg" data-mid="216638617" border="0" src="https://freight.cargo.site/w/1000/i/223ac6f536190c491d7d3811e8bcbf4c4f3f03275d546aca6943ec85be80fc16/jleak3.jpg" /> Then Kim added fuel to the fire by leaking a text exchange between her and Jimmy.&nbsp; <img width="1134" height="2076" width_o="1134" height_o="2076" data-src="https://freight.cargo.site/t/original/i/3fa5ff101dd239f1d44575fa52cf54b6d241aa62be977beda021c8d2192ce2a4/2.jpg" data-mid="216688370" border="0" src="https://freight.cargo.site/w/1000/i/3fa5ff101dd239f1d44575fa52cf54b6d241aa62be977beda021c8d2192ce2a4/2.jpg" /> <img width="1134" height="2076" width_o="1134" height_o="2076" data-src="https://freight.cargo.site/t/original/i/432b166c7cbfdd01a17456aab3207921c4b4cfaed936e5cfe26b4caf0aecfa7e/1.jpg" data-mid="216688369" border="0" src="https://freight.cargo.site/w/1000/i/432b166c7cbfdd01a17456aab3207921c4b4cfaed936e5cfe26b4caf0aecfa7e/1.jpg" /> <img width="1134" height="2076" width_o="1134" height_o="2076" data-src="https://freight.cargo.site/t/original/i/b0de6f4688d563b5efdef3ca234568a32bab177faf725b2b20184e124eef9ec8/3.jpg" data-mid="216688381" border="0" src="https://freight.cargo.site/w/1000/i/b0de6f4688d563b5efdef3ca234568a32bab177faf725b2b20184e124eef9ec8/3.jpg" /> With the stage was set for a winner to be announced on the tonight show, we released our two hero films. Kim Vs Jim Film The Standoff Film We spread the word with wild postings spread across LA and NYC. <img width="3000" height="2000" width_o="3000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/ce37c5af246629367825373bf06bf09d6cd770d7c83ca6a5412980b58edb7249/nycomp.jpg" data-mid="216692322" border="0" src="https://freight.cargo.site/w/1000/i/ce37c5af246629367825373bf06bf09d6cd770d7c83ca6a5412980b58edb7249/nycomp.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/36577cfc929249dddfe5f1b42fb10a434973cdf2004e60780fb77bdc92f0a88a/_DSC2895-copy_kw.jpg" data-mid="216691367" border="0" src="https://freight.cargo.site/w/1000/i/36577cfc929249dddfe5f1b42fb10a434973cdf2004e60780fb77bdc92f0a88a/_DSC2895-copy_kw.jpg" /> <img width="1202" height="1804" width_o="1202" height_o="1804" data-src="https://freight.cargo.site/t/original/i/8605b0c43d4b07227f91d73b39ab9615e91c6aa0654980fd03756bcb1884c01f/Screenshot-2024-08-20-at-1.42.47-PM.png" data-mid="216691471" border="0" src="https://freight.cargo.site/w/1000/i/8605b0c43d4b07227f91d73b39ab9615e91c6aa0654980fd03756bcb1884c01f/Screenshot-2024-08-20-at-1.42.47-PM.png" /> <img width="3755" height="5632" width_o="3755" height_o="5632" data-src="https://freight.cargo.site/t/original/i/d320a4934376b0722056fef4abf1d68fae2e7508f90748442c6fc3b485102a90/Kim---Jim-Venice---Penmar---Zanja-6.jpg" data-mid="216691521" border="0" src="https://freight.cargo.site/w/1000/i/d320a4934376b0722056fef4abf1d68fae2e7508f90748442c6fc3b485102a90/Kim---Jim-Venice---Penmar---Zanja-6.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/dfcebbb1b316acc0d1179a893f3dcb6f5204ba1d840689d1e8c5f7fda6e86fe6/_DSC2752-1-copy_kw.jpg" data-mid="216691424" border="0" src="https://freight.cargo.site/w/1000/i/dfcebbb1b316acc0d1179a893f3dcb6f5204ba1d840689d1e8c5f7fda6e86fe6/_DSC2752-1-copy_kw.jpg" /> <img width="3791" height="5686" width_o="3791" height_o="5686" data-src="https://freight.cargo.site/t/original/i/a2ce7a8b02e1298e990bd4e129d60fb3ae02efd50cf9234119d79c91930c9f7e/Kim---Jim-Hollywood---Sunset---Sierra-Bonita-3.jpg" data-mid="216691552" border="0" src="https://freight.cargo.site/w/1000/i/a2ce7a8b02e1298e990bd4e129d60fb3ae02efd50cf9234119d79c91930c9f7e/Kim---Jim-Hollywood---Sunset---Sierra-Bonita-3.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/f18d7d360eb76ed1b1be73c4bf42988386801bd20805da97c8740b5488647a65/_DSC2964-copy_kw.jpg" data-mid="216691370" border="0" src="https://freight.cargo.site/w/1000/i/f18d7d360eb76ed1b1be73c4bf42988386801bd20805da97c8740b5488647a65/_DSC2964-copy_kw.jpg" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/b7bbba0a516052640f221216d33fbae29088f0943f3c6084903b2f4df45a1ae2/_DSC2852-copy_kw.jpg" data-mid="216691371" border="0" src="https://freight.cargo.site/w/1000/i/b7bbba0a516052640f221216d33fbae29088f0943f3c6084903b2f4df45a1ae2/_DSC2852-copy_kw.jpg" /> <img width="3701" height="5551" width_o="3701" height_o="5551" data-src="https://freight.cargo.site/t/original/i/e5a233fbaaff60349bd8ab10406d8976a1029b543352a8c814ea2a0950c40dd5/Kim---Jim-59-copy_rev.jpg" data-mid="216691527" border="0" src="https://freight.cargo.site/w/1000/i/e5a233fbaaff60349bd8ab10406d8976a1029b543352a8c814ea2a0950c40dd5/Kim---Jim-59-copy_rev.jpg" /> The RevealAnd Finally, it all culminated on the tonight show where we revealed the winner live. Spoiler: it wasn’t Jimmy.&nbsp; The Case Study ---- Other projects: